Public Relations Chronicles

  What is #Eskom load shedding? Eskom load shedding is the term used to describe the intentional and brief description of the electrical supply to certain areas of South Africa by Eskom, the nation’s main electricity provider. As a last option, load shedding is used to prevent the failure of the national energy grid because of insufficient generation capacity, unplanned or unexpected power plant failures, or other operational concerns. Advantages to using social media as a public relations practitioner to address #Eskom load shedding. Wide reach: there are millions of active users on social networking sites like Facebook, LinkedIn and Twitter. As a public relations practitioner, you must use these platforms to spread the word about Eskom load shedding to a large audience. This can assist you in distributing information fast and effectively. Timeliness: public relations practitioner can react to the load shedding situation in real time by using social media. As a result, they c...

 what is #gender based violence? what is gender-based violence? You are probably wondering what does gender based violence have to do with public relations. Well, let’s first break down what gender based violence is. Gender based violence is any type of physical, sexual, or psychological harm committed on a person based on their gender or sex. It has its roots in gender discrimination and is frequently used to keep one's power and hold on to control over another individual. GBV can take many different forms, including forced marriage, trafficking, sexual assault, harassment, and intimate relationship violence. Regardless of gender, anyone can experience GBV, but women and girls are adversely impacted. Advantages of using social media as a public relations practitioner to address# gender-based violence. By definition social media refers to internet platforms and programs that let users produce, share, and communicate with other users and material. These websites give users a ...